Beauty Armoire Monday: Josie Maran is really, really pretty. (The makeup and the actual person.)

Delish, right? And they go on really sheer.
Delish, right? And they go on really sheer.

Happy Monday, my lovelies! Are we off to a festive start this week? I am, and here’s why:

I moved an organizing mountain this weekend, and I’m quite insanely proud of myself, if I may be so bold as to say so.

The backstory: Once upon a time (until this past Saturday), there was this massive navy blue storage bin tucked in a corner of our house causing me agita every time I caught a glimpse of it. It was very deep, and very long, and very filled with very incredible skincare, hair brews and maquillage I lugged down to FLA from New York.

And this very deep, and very long, and very filled storage bin was in ADDITION to my main Beauty Armoire, which you can see here, and which clocks in at about 6′ x 4.’ (P.S. It looks a lot tidier now, waaaay tidier...)

I knew that the contents of this big blue bad boy needed to find a home in a closet in my master bathroom, but for some reason I was just dreading making that happen.

Mais maintenant, voila: I am now the thrilled owner of Baby Beauty Armoire.

Baby Beauty Armoire, the offspring of Mama Beauty Armoire, is smaller. But it’s not small. It’s six very deep shelves, which I’ve loosely orged by skin, hair, bath + body, makeup and shopping-bags-of-stuff-I-lost-the-energy-to-sort.

BBA makes me happy. It’s not orged to perfection yet, but it’s sorted-out enough to allow me to go “shopping.”

And this is what I came up with on my first BBA shopping trip:

Josie Maran Coconut Watercolor Cheek Gelee

Josie Maran Argan Color Stick

Josie Maran Argan Love Your Lips Hydrating Lipstick

What all of these gorge makeup goodies have in common is that the colors are extremely wearable – even the brighter ones – because they go on really sheer.

And they feel fantastic. Why? Because they’re drenched in argan oil. Lots of hydrating argan oil, and zero potentially-cancer-causing phthalates, parabens, etc.

May I please just climb up on my soapbox and say that Josie Maran was the very first person in beauty to embrace argan oil? And that everybody in the industry copied her? C’est vrai. 

There, I feel better now.

I just really wanted to get that out there.

Not that Josie needs my help, of course.

On any front.

You’ve seen her, right?

No?

Well feast your eyes:

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Josie Maran is stunning, and funny, and she makes a-ma-zing makeup and skincare.

Oh, and did I mention she was the first in beauty to embrace argan oil? And that everybody in the industry copied her? C’est vrai.